The Tipping Point: How Little Things Can Make a Big Difference
Author: Malcolm Gladwell
Manufacturer: Back Bay Books
ListPrice: $14.99
Offer: $8.99
Top 20 - Advertising
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Made to Stick: Why Some Ideas Survive and Others Die
Author: Chip Heath
Manufacturer: Random House
ListPrice: $25.00
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Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands
Author: Alina Wheeler
Manufacturer: Wiley
ListPrice: $45.00
Offer: $29.70
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BrandSimple: How the Best Brands Keep it Simple and Succeed
Author: Allen P. Adamson
Manufacturer: Palgrave Macmillan
ListPrice: $14.95
Offer: $10.17
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Zag: The Number One Strategy of High-Performance Brands
Author: Marty Neumeier
Manufacturer: Peachpit Press
ListPrice: $24.95
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The Brand Gap: Expanded Edition
Author: Marty Neumeier
Manufacturer: Peachpit Press
ListPrice: $21.99
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BRAND sense: Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound
Author: Martin Lindstrom
Manufacturer: Free Press
ListPrice: $27.00
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Emotional Branding: The New Paradigm for Connecting Brands to People
Author: Marc Gobe
Manufacturer: Allworth Press
ListPrice: $24.95
Offer: $16.47
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The Lovemarks Effect: Winning in the Consumer Revolution
Author: Kevin Roberts
Manufacturer: powerHouse Books
ListPrice: $29.95
Offer: $19.77
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A New Brand World: Eight Principles for Achieving Brand Leadership in the Twenty-First Century
Author: Scott Bedbury
Manufacturer: Penguin (Non-Classics)
ListPrice: $16.00
Offer: $12.00
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The Tipping Point: How Little Things Can Make a Big Difference
Author: Malcolm Gladwell
Manufacturer: Back Bay Books
ListPrice: $14.99
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How Brands Become Icons: The Principles of Cultural Branding
Author: D. B. Holt
Manufacturer: Harvard Business School Press
ListPrice: $32.95
Offer: $21.75
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Lovemarks: The Future Beyonds Brands: Saatchi & Saatchi Designers' Edition
Author: Kevin Roberts
Manufacturer: powerHouse Books
ListPrice: $75.00
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Hoopla
Author: Crispin Porter + Bogusky
Manufacturer: powerHouse Books
ListPrice: $45.00
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One Great Insight Is Worth a Thousand Good Ideas: An Advertising Hall-of-Famer Reveals the Most Powerful Secret in Business
Author: Phil Dusenberry
Manufacturer: Portfolio Trade
ListPrice: $14.95
Offer: $11.21
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Sisomo: The Future on Screen
Author: Kevin Roberts
Manufacturer: powerHouse Books
ListPrice: $19.95
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The Culting of Brands : Turn Your Customers into True Believers
Author: Douglas Atkins
ListPrice: $15.00
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BRAND sense: Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound
Author: Martin Lindstrom
ListPrice: $26.00
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