Good to Great: Why Some Companies Make the Leap... and Others Don't
Author: Jim Collins
Manufacturer: Collins Business
ListPrice: $29.99
Offer: $17.99
|
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
Author: David Meerman Scott
Manufacturer: Wiley
ListPrice: $24.95
Offer: $16.47
|
Winning
Author: Jack Welch
Manufacturer: Collins Business
ListPrice: $27.95
Offer: $18.45
|
On Bullshit
Author: Harry G. Frankfurt
Manufacturer: Princeton University Press
ListPrice: $9.95
Offer: $9.95
|
All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World
Author: Seth Godin
Manufacturer: Portfolio Hardcover
ListPrice: $23.95
Offer: $16.29
|
Changing Minds: The Art and Science of Changing Our Own and Other People's Minds
Author: Howard Gardner
Manufacturer: Harvard Business School Press
ListPrice: $28.95
Offer: $19.11
|
Media Training 101: A Guide to Meeting the Press
Author: Sally Stewart
Manufacturer: Wiley
ListPrice: $29.95
Offer: $19.77
|
The One Thing You Need to Know: ... About Great Managing, Great Leading, and Sustained Individual Success
Author: Marcus Buckingham
Manufacturer: Free Press
ListPrice: $29.95
Offer: $19.77
|
Damage Control: Why Everything You Know About Crisis Management Is Wrong
Author: Eric Dezenhall
Manufacturer: Portfolio Hardcover
ListPrice: $24.95
Offer: $5.99
|
The Fall of Advertising and the Rise of PR
Author: Al Ries
Manufacturer: Collins Business
ListPrice: $14.95
Offer: $10.17
|
The Wisdom of Crowds: Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations
Author: James Surowiecki
Manufacturer: Doubleday
ListPrice: $24.95
Offer: $16.47
|
PR on a Budget: Free, Cheap, and Worth the Money Strategies for Getting Noticed
Author: Leonard Saffir
Manufacturer: Kaplan Business
ListPrice: $18.95
Offer: $12.89
|
Children's Play: The Roots of Reading
Manufacturer: Zero to Three
ListPrice: $39.95
Offer: $30.36
|
No Place to Hide: Behind the Scenes of Our Emerging Surveillance Society
Author: Robert O`Harrow
Manufacturer: Free Press
ListPrice: $26.00
|
Ethics in Public Relations: A Guide to Best Practice
Author: Patricia J. Parsons
Manufacturer: Kogan Page
ListPrice: $35.00
Offer: $26.60
|
The 18 Immutable Laws of Corporate Reputation: Creating, Protecting, and Repairing Your Most Valuable Asset
Author: Ronald J. Alsop
Manufacturer: Free Press
ListPrice: $26.00
Offer: $20.80
|
Disney War
Author: James B. Stewart
Manufacturer: Simon & Schuster
ListPrice: $29.95
|
Disney War
Author: James B. Stewart
ListPrice: $29.95
|
Brand Failures: The Truth about the 100 Biggest Branding Mistakes of All Time
Author: Matt Haig
Manufacturer: Kogan Page
ListPrice: $29.95
Offer: $21.26
|
The Advertised Mind: Ground-Breaking Insights Into How Our Brains Respond to Advertising
Author: Erik Du Plessis
Manufacturer: Kogan Page
ListPrice: $45.00
Offer: $29.70
|
Successful Spokespersons Are Made, Not Born: How to Control the Direction of Media Interviews & Deliver Winning Presentations
Author: Hal Hart
Manufacturer: Authorhouse
ListPrice: $12.42
Offer: $12.42
|
Earth: An Intimate History
Author: Richard Fortey
Manufacturer: Knopf
ListPrice: $30.00
|
The PR Crisis Bible: How to Take Charge of the Media When All Hell Breaks Loose
Author: Robin Cohn
Manufacturer: Truman Talley Books
ListPrice: $24.95
|
Media Relations: From a Journalist's Perspective
Author: David Henderson
Manufacturer: iUniverse, Inc.
ListPrice: $14.95
|
Value-Added Public Relations: The Secret Weapon of Integrated Marketing
Author: Thomas L. Harris
Manufacturer: McGraw-Hill
ListPrice: $17.95
Offer: $16.15
|
Real People, Real Crises: An Inside Look at Corporate Crisis Communications
Author: Steve Wilson
Manufacturer: OakHill Press
ListPrice: $12.95
Offer: $11.01
|
Al-Jazeera: The Inside Story Of The Arab News Channel That Is Challenging The West
Author: Hugh Miles
Manufacturer: Grove Press
ListPrice: $24.00
Offer: $19.20
|
You'd Better Have a Hose If You Want to Put Out the Fire: The Complete Guide to Crisis and Risk Communications
Author: Rene A. Henry
Manufacturer: Gollywobbler Productions
ListPrice: $24.95
Offer: $24.95
|
Crisis Communications: A Casebook Approach (Lea`s Communication Series)
Author: Kathleen Fearn-Banks
Manufacturer: Lawrence Erlbaum
ListPrice: $45.00
|
Reporters on the Battlefield: The Embedded Press System in Historical Context
Author: Christopher Paul
Manufacturer: RAND Corporation
ListPrice: $20.00
Offer: $20.00
|
Deconstructing Public Relations: Public Relations Criticism (Lea's Communications Series. Intercultural Communication,)
Author: Thomas J. Mickey
Manufacturer: Lawrence Erlbaum
ListPrice: $26.95
Offer: $26.95
|
